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Tree Service Appointments Climb with Digital Marketing

Challenge

A family-owned tree service company was looking for an increase in customers from their target demographic. We need to create an intent-based campaign to help them gain more calls from qualified clients.

Strategy

To increase the call volume, we implemented an aggressive intent-driven campaign targeting users looking for professionals to help with their tree service needs. We also created a call-only campaign for those searching on their mobile devices.

Solution

We launched an intent-based campaign, which included strategically targeted keywords, locations, dates, and time. The company not only saw an increase in calls about their service, but notes a higher percentage of inquiries within their target market.

Results

13.89%

Conversion Rate
*Industry Average 5%

$6.29

Cost-Per-Click (CPC)
*Industry Average $10

Ross Media Solutions

© 2020 Ross Media Solutions.
Crafted in Richmond, VA.